drkrm presents a 2-DAY Workshop

Learning How to Make Bold, Powerful and Dramatic Photographs
by MARTIN ISAACSON, M.Ed.

Saturday, July 20 & 27, 2013 – 9:30am to 12:30pm

Mr. Isaacson is a well-known University lecturer and visual consultant, an expert in the field of visual aesthetics for photographers and media-makers. As creative consultant to legendary Hollywood photographer George Hurrell he was responsible for the sale of the rights to publish Hurrell’s portfolios. He is currently creative consultant to Chris Milk world-renowned music video maker working on Intel’s “The Creators Project”.

Mr. Isaacson was a business project partner of Tom Kelley Jr. and recently sold 67,000 commercial negatives of Mr. Kelley’s father’s images to Getty images of London. It was Kelley, Sr. who photographed the iconic nude image of Marilyn Monroe that was seen in the first centerfold issue of Playboy Magazine.

Mr. Isaacson teaches black and white film photography at Ventura College, conducts workshops at Brooks Institute of Photography, and taught Visual Aesthetics at UCLA for 30 years.  
 
This workshop is for photographers, artists, media-makers, dealers and collectors who want to learn how to understand and make powerful, dramatic, bold, and highly critical visual images using universal story concept and symbolic visual vocabulary that convey universal meanings. 

Through lecture and dialogue, you discover a new way to find your own style, deepen your creative process, clarify your point of view and empower your voice in communicating about YOUR world and its unique perspective. Explore new subject matter for imaging and apply a new vocabulary for creating important and powerful photographs for all portfolios, markets and exhibitions. 

This workshop is for people who want to learn how to create photographic images that can use and transform current digital photographic technique through imaginative content and visual imagery. Sessions will not discuss digital techniques, processing, cameras or equipment. 

LEARN A NEW WAY TO THINK ABOUT YOUR PORTFOLIOS FOR GALLERY AND MUSEUM EXHIBITIONS, BOOKS AND COMMERICAL WORK.

THE FIRST SATURDAY SESSION IS A LECTURE LEADING TO AN ASSIGNMENT. THE SECOND SATURDAY SESSION IS A SECOND LECTURE AND A CRITIQUE OF THE STUDENTS’ PHOTOGRAPHIC WORK IN RESPONSE TO THE ASSIGNMENT.   

TOPICS INCLUDE:
Understanding universal picture theory for creating powerful commercial and artistic Images

• Understanding drama, comedy, tragedy, heroes and the role these play in the creation of commercial multi-media photographic art presentation.
• Learning how to look at contemporary culture and ways that it reflects the society in which we live, then capturing those messages in photographs.

Examining universal myths and visual archetypes as models for photographic multi-media commercial and art themes.

• Socio-human issues surrounding the human condition will be identified as material for commercial and artistic photographic multi-media presentation. Archetypal myths will be discussed as universal metaphors for modern day cultural dilemmas.       

Photographing the landscape and its ecology in commercial and artistic multi-media art forms

• “The four classes of landscape pictures: the Mediocre, Indifferently Good, Excellent and the Sublime."
• Ideas for expressing overarching concepts will be illustrated and discussed as models for translation into photographic multi-media art. 

Using sex and the unconscious as source material for photographic multi-media ideas.

• How Freud and Jung’s dream symbols, metaphor, legend, parable, and fetishism can be used in fashion-oriented and visual storytelling.

Workshops are conducted at drkrm 933 Chung King Road located in downtown’s Chinatown on Saturday, July 20 & 27, 2013.

• Session 1 meets from 9:30am – 12:30pm (includes a break)
• Session 2 meets from 9:30am – 12:30pm (includes a break) 

Tuition for the 2-day workshop is $125.00

Enrollment is limited due to personal class project critiques.

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